Never lose a job to a missed call.
You're up a ladder and the phone rings out. The old way, that job books the next builder on Google. Ours texts them back within seconds, has a short conversation about the work, and hands you a warm lead to ring back — the job, the area and their name already in front of you.
- 01A missed call triggers a text in seconds
The customer who just rang out gets an immediate, polite text from your business number — while they're still holding the phone. Answered calls are left alone; this only catches what you miss.
- 02A short conversation gathers the job
What the work is, roughly where, when they're hoping to start, when suits for you to call round, and who to ask for. A few friendly texts — never a form, never a robot monologue.
- 03It knows what NOT to say
It never quotes a price, never promises a date or a time, and never guesses about your job. Those are yours to say, on the phone, once you've seen the work — and it says so plainly to the customer instead of dodging.
- 04The moment they'd rather talk to you, it stops
Someone says "just get him to ring me" and the texting ends there — the enquiry is flagged urgent for you to call. If you text the customer yourself, it stands down for good. Opt-outs are honoured instantly and in full.
- 05You ring back with the full picture
The enquiry lands in your dashboard as a qualified lead with everything gathered, in the customer's own words. One call-back, no cold start.
This answers by text, not with a synthetic voice. The workflow is enabled for each client only after a successful live test, and Graft does not claim it recovered a real enquiry until the recorded evidence proves it. Voice answering is a separate thing we have not built — see below.
Answering the phone in a voice is a different product, and we have not built it. When it exists we will say so here, show it running on a real business first, and only then sell it. Until then, the text loop above is what you get. The text workflow is enabled for each client only after a successful live test.
Never. A price question gets an honest answer — that you'd need to see the job first — and the conversation carries on. Pricing stays yours, on the phone, where it belongs.
The moment someone says so, the texting stops and the lead is flagged urgent for you to ring. Nobody gets trapped in a chat they didn't want.
It stands down permanently for that conversation. Two of you texting the same customer would look shambolic, so the machine gets out of the way as soon as a human is in.
No — and we won't pretend otherwise. Today it answers by text, seconds after a missed call. Voice answering is on the roadmap; we'll sell it when it runs to a standard we'd put our own name on, and not before.
If they ask, it tells them straight: it's the office's message assistant, taking details for you. It never pretends to be you.
See where you stand before you spend a penny
Tell us your business name and what’s frustrating you — we’ll take an honest look and send you what we find. No obligation, and the findings are yours either way.
Takes about a minute. A real person reads every one.