The terms we work on, in plain English.

Every client signs a short written agreement before work starts — that agreement is what governs. This page is the honest summary of what it always says.

Rolling monthly, no lock-in

The service is £995 a month is the minimum monthly fee, and it rolls month to month with no 12-month lock-in. That fee includes management of one paid advertising channel (Google Ads or Meta Ads). If managing both makes sense, the additional scope is agreed separately in writing. The standard setup fee is £1,500, normally taken as two payments of £750. The base service is not sold in parts. Your written agreement is the authority on your actual fees, any agreed setup amount, the payment schedule and the cancellation mechanics. This page describes the standard, not your specific contract.

Your assets stay yours

Your domain, phone number, website content, Google Business Profile, advertising accounts and customer data are yours — during the service and after it ends. If we part ways, we give you access to, and an export of, everything you own. Graft’s own software and platform remain Graft’s intellectual property unless a written agreement says otherwise, so a handover covers your assets and your data rather than the system that runs them.

Ad money is your money

Any advertising budget is spent in ad accounts you can see, and is always separate from our fee. Our fee is never taken from, or hidden inside, ad spend.

What we don’t promise

We don’t guarantee rankings, lead volumes or that any AI assistant will recommend you — nobody honestly can. What we do commit to is how we report: we report only what the available evidence supports, we distinguish data that is unavailable from a genuine zero, and we tell you plainly when attribution or tracking is incomplete.

Last updated: August 2026. Questions: paul@graftsystems.co.uk.