Word of mouth dries up.
Recommendations come in fits and starts. A busy month is followed by a quiet one, and there’s no tap to turn on.
For building trades across Northern Ireland
Get more leads.
Stay on top of them.
We manage your advertising and give you one place to see your enquiries and follow them through to quotes and jobs. Start with the leads, or let Graft look after your wider marketing and enquiry handling too.
Managed advertising from £345 a month. Your advertising budget is separate.
Sound familiar?
Good work doesn’t always keep the diary full.
Enquiries go cold.
Someone gets in touch while you’re on a job. By the time you ring back that evening, they’ve booked someone else.
Nobody shows you which advert paid off.
You pay for adverts and the phone rings now and then, but nobody can tell you which ones turned into work.
What we do
Choose the level of help you need.
Managed advertising on Facebook & Instagram, Google Search or both, or Graft Complete, the all-in-one service. Advertising budget is separate and paid through your own ad accounts. Rolling monthly. No 12-month lock-in.
Managed leads
Facebook & Instagram
£345 a month
Put your work in front of local homeowners. Get their enquiries straight to your phone.
- Competitor and local market research
- Adverts made from your own job photos
- Campaign setup and local targeting
- Campaign adjustments as results come in
- Leads dashboard, with text or email alerts
- Monthly performance report
We manage the ads. You follow up the enquiries.
£295 one-off setup — nil if your ad accounts are ready.
Explore Facebook leadsManaged leads
Google Search
£395 a month
Reach people searching for the jobs you want, in the areas you work.
- Keyword and competitor research
- Search adverts written for your services
- Enquiry landing page and tracking
- Campaign adjustments as results come in
- Leads dashboard, with text or email alerts
- Monthly performance report
We manage the ads. You follow up the enquiries.
£295 one-off setup — nil if your ad accounts are ready.
Explore Google leadsThe all-in-one service
Graft Complete
£995 a month
Your full marketing and enquiry service, with one team responsible for keeping it moving.
- Facebook, Instagram and Google advertising, with research and optimisation
- Your standard website, built and managed
- Local SEO and Google Business Profile
- Social posts created and scheduled
- AI visibility checks
- AI lead qualification, missed-call response and follow-up
- Booking calendar, diary and customer dashboard
- Monthly service report and review
£750 one-off setup.
Explore CompleteBoth advertising channels £595 a month
Facebook, Instagram and Google management, your dashboard and lead alerts.
£395 one-off setup — nil if your ad accounts are ready.
Already working
Already working, not coming soon.
Your customer dashboard
Every enquiry in one place, with a text or email alert when it arrives. See who needs a reply, and record quotes and jobs won.
Included in Facebook & Instagram, Google Search, Both advertising channels and Graft Complete.
AI follow-up
First responses, qualifying questions, missed-call follow-up and handover to you. Switched on for your business only after a successful live test.
Included in Graft Complete.
Your customer dashboard
Your leads.
Your next move.
- See each lead’s recorded source.
- Know the job before you call.
- See who needs a follow-up.
- Track quotes and jobs won.
Your overview
This monthNeeds your attention 2
James McKeeQualified
Roof repair · Bangor
Google MapsNext step: Call James to arrange a roof inspection.
Demo business · Fictional enquiries and results · No live actions
Proof
Building services, Belfast
SMM Building Services, Belfast: an enquiry from their first Graft campaign became a £100,000 job.
No catches
What you will not get.
No long contract.
Rolling monthly. No 12-month lock-in.
No markup on your advertising budget.
You pay Facebook or Google yourself, through your own ad account. Our fee is never taken from it.
No account held hostage.
Your ad accounts, website content and customer data stay yours, during the service and after it.
How it works
From first message to enquiries in your dashboard.
Choose a starting point.
Pick a package or ask for a free check.
Agree the work.
Confirm your services, area, budget, package and setup requirements with Paul.
Get connected.
Supply business details, access and photos. We prepare and check the agreed setup.
Run and review.
Enquiries reach your dashboard. We manage the agreed work and keep you informed.
Before you decide
Straight answers.
Is the ad budget included?
No. Your Graft fee covers the managed service. Your advertising budget is agreed before launch and paid through your own ad account.
Do I need Complete to get leads?
No. The advertising packages cover managed advertising, the dashboard and owner alerts. You contact the enquiries yourself.
Does Complete include a website?
A standard Graft website is included when you need one. If your existing website is suitable, we work with it. The scope is confirmed before setup.
Will you guarantee leads or jobs?
No. Demand, competition, budget and follow-up all affect results. We explain what the figures show and adjust the work.
Am I tied into a long contract?
No. The service runs month to month.
Get more leads
Let’s get you more leads
Choose a package, or start with a free check.
Tell me about your business and the jobs and areas you want. The check is free, with no obligation to continue and no hidden proposal fee.
Reviewed personally by Paul.
